CaffeinAll Crowdfunding Page Design
Want the energy your way? We’ve developed the first non-bitter caffeine you can sprinkle on any food to turn it into an instant energy food.
“CaffeinAll Powder Caffeine Shaker - the future is here and it's very, very awake. Oh, and what is it that we've so craved and can finally have? Why, caffeinated french fries, of course!” — ThinkGeek, Fairfax, VA
What If YOU Could Make Your Own Energy Food?
It would be liberating, fun, and save you a ton of money. Imagine the freedom from not needing to stay in line at Starbucks for that 16 oz Cafe Latte or run to the convenience store to be Red Bullied. Imagine, instead, that you are the creator of your own energy food. Better yet - don’t just imagine. Make it happen.
Not only will you have more time, but energy too for that gym workout or dancing away the night the way you always, always wanted.
Not only will you have more time, but energy too for that gym workout or dancing away the night the way you always, always wanted.
The Sad State of Caffeinated Products
What’s you favorite pet peeve? Price? Taste? Inconvenience? Too much liquid? Too many calories? Unneeded or questionable ingredients? Now, having a long list like this is a real downer by itself, isn’t it?
Not only that — you also need to buy them at least once a day or multiple times a week, keep them hot or cold, and hope that you are not one of the 20+% of the people suffering from any aftereffect, such as nausea, headache, feeling overdosed then crashing.
We knew the solution was to give YOU the control. And that’s what we are delivering.
Not only that — you also need to buy them at least once a day or multiple times a week, keep them hot or cold, and hope that you are not one of the 20+% of the people suffering from any aftereffect, such as nausea, headache, feeling overdosed then crashing.
We knew the solution was to give YOU the control. And that’s what we are delivering.
Make Your Own Energy Foods with CaffeinAll
CaffeinAll is the world’s first non-bitter caffeine in a handy shaker bottle. It can be added to any food, is fun to use and is much more affordable than other products. Also, it only contains three proven ingredients.
As a free flowing powder you can sprinkle on any food. Burgers. Pizza, Fries. Salads. Ice cream. Coffee. Hot chocolate. Anything you cook or eat at home. In a restaurant. In your car or truck. You get the picture.
The patented sifter and bottle cap enables you to deliver an average 100 mg caffeine in a sprinkle shot, to give you the energy of a strong cup of coffee. Talking about coffee - no more carrying, spilling, or burning yourself, among other things.
As a free flowing powder you can sprinkle on any food. Burgers. Pizza, Fries. Salads. Ice cream. Coffee. Hot chocolate. Anything you cook or eat at home. In a restaurant. In your car or truck. You get the picture.
The patented sifter and bottle cap enables you to deliver an average 100 mg caffeine in a sprinkle shot, to give you the energy of a strong cup of coffee. Talking about coffee - no more carrying, spilling, or burning yourself, among other things.
You Are in Control of Your Health Too with CaffeinAll
As a healthy adult, your body can safely handle between 400 and 600 mg caffeine a day. We recommend that you use no more than 3 sprinkle shots, containing about 300 mg caffeine a day.
The reason is that you most likely have caffeine from other sources too, like soft drinks, coffee, tea, even chocolate. As long as you are mindful of them and don’t exceed this safe amount, you won’t have to be concerned about you health.
For additional protection, we explicitly warn minors, persons with heart condition or caffeine sensitivity, and pregnant women that CaffeinAll, and caffeine in general, is not allowed for them.
The reason is that you most likely have caffeine from other sources too, like soft drinks, coffee, tea, even chocolate. As long as you are mindful of them and don’t exceed this safe amount, you won’t have to be concerned about you health.
For additional protection, we explicitly warn minors, persons with heart condition or caffeine sensitivity, and pregnant women that CaffeinAll, and caffeine in general, is not allowed for them.
Easy to Carry. Convenient to Use.
Each small unbreakable bottle contains 200 doses of our product (200 cups of strong coffee’s worth). It easily fits in your pocket, briefcase, purse, glove compartment, and the cup holder in your car, so you can bring it along wherever you go. Then energize your food in seconds and enjoy the boost while getting back to taking care of the important things in your life.
How Do I Use It?
Any way you want it, on your foods. You are the creator of your own energy foods. At home. On the road. In a restaurant. At work. In the gym. At the game. Any where, any time you need to stay alert or need a quick pick-me-up.
Here are some of our favorite ways to sprinkle:
Keep a bottle in your office for a quick pre-meeting pick me up.
Stick a bottle in your car so you can use a few sprays on that long drive home.
Stow a bottle in your carry on bag so that you can catch a few sprays before powering through that presentation (or Sudoku puzzle) on your next flight.
Carry a bottle in your gym bag so you can get energized while running or lifting without feeling weighed down.
Carry a bottle in your bag or pocket for that big Friday night out. It will fit in at any nightclub and will keep you out-partying the 22 year olds (or 62 year olds if your grandparents rock like that).
Here are some of our favorite ways to sprinkle:
Keep a bottle in your office for a quick pre-meeting pick me up.
Stick a bottle in your car so you can use a few sprays on that long drive home.
Stow a bottle in your carry on bag so that you can catch a few sprays before powering through that presentation (or Sudoku puzzle) on your next flight.
Carry a bottle in your gym bag so you can get energized while running or lifting without feeling weighed down.
Carry a bottle in your bag or pocket for that big Friday night out. It will fit in at any nightclub and will keep you out-partying the 22 year olds (or 62 year olds if your grandparents rock like that).
What is the science behind CaffeinAll?
Caffeine is one of the few substances that can pass through the blood brain barrier, thanks to being a very small molecule that is both water and oil soluble. Plus, due to its specific molecular structure, it is capable of alternately being polar and non-polar – so it is able to penetrate brain cell membranes as soon as it passes through the blood brain barrier. There it temporarily replaces adenosine, one of the the brain’s slow-down chemicals, thus increasing alertness and concentration.
Caffeine also increases the level of circulating fatty acids and the oxidation rate of these fuels, producing energy for the muscles. For this reason it’s particularly effective in endurance sports, like long distance running, swimming, and skiing.
The encapsulating compounds we use make CaffeinAll both free of bitterness and easy to digest. Additionally, they enable it to flow freely and control dosage size.
Our secret formula enables caffeine to be digested quickly and remain concentrated enough to quickly produce significant energy. As a result, CaffeinAll is not just a viable, but literally an eye opening product.
For a visual presentation, check out our infographic below.
Caffeine also increases the level of circulating fatty acids and the oxidation rate of these fuels, producing energy for the muscles. For this reason it’s particularly effective in endurance sports, like long distance running, swimming, and skiing.
The encapsulating compounds we use make CaffeinAll both free of bitterness and easy to digest. Additionally, they enable it to flow freely and control dosage size.
Our secret formula enables caffeine to be digested quickly and remain concentrated enough to quickly produce significant energy. As a result, CaffeinAll is not just a viable, but literally an eye opening product.
For a visual presentation, check out our infographic below.
An Awesome Value
Because you can take your CaffeinAll anywhere, you will avoid spending a king’s ransom every time you need energy. Instead of buying an energy drink upwards of $12 in the night club, or a $6.00 fast food quality latte at an airport, you pay just pennies per serving. 9 (nine) of them to be precise, for the equivalent of a cup of coffee.
It takes 200 cans of energy drinks or cup of coffee, costing in the neighborhood of $400, to equal one $17.99 bottle of CaffeinAll. That adds up to savings of $380. Do you drink three a day? Spend your $2,000+ annual savings on your next vacation.
The Media Speaks
“This tub of caffeine powder can be sprinkled on top of any food - or stirred into any drink - to transform it into an energy quick-fix.”
“For people who can’t find the time to drink enough coffee to wake them up or for those who just don’t like the taste of coffee, this creative fix solves the problem.”
“This odorless, tasteless powder comes in containers that dispense a pre-measured "shake" that contains about 100 mg of caffeine. The powder is quite cheap, with one "shake" costing about 9 cents.”
Our Early Users Speak
“I tried all the energy drinks and find them to just make me sick and most are full of sugar. A friend of mine and his coworkers who work nights use this product. They told me that it works better than anything else and they use it on their food before and during work and are able to feel energized all night.”
“I never thought of being able to shake caffeine on my food and get more energy this way.”
"I love all forms of energy drinks, the problem is the extra liquid has me hitting the bathroom frequently... I'm on the road a lot so this has been an issue. Coffee, tea or any of that stuff is just more liquid. Anyway, I found this product and it has proven to be what I was looking for. Plus those energy drinks and shots have sugar and are loaded with who knows what! This stuff is quick, simple and it works."
“This is very effective. Just remember to stop taking it about 6 hours before bedtime. Cheaper than energy drinks loaded with sugar. Easier on my tummy than coffee and it doesn't stain my teeth like colas."
“After trying this product and seeing its versatility it has me hooked for life.”
The Team
Andy, June, and Steve have known and worked together on new food products and ventures for years. They started to develop CaffeinAll™ in 2011. After thorough product and market testing, they are now eager to share it with the world.
Steve Kingsley - Cofounder
A food scientist with three patents to his credit and a fourth on the way, Steve is not only an accomplished new product developer, but also a serial entrepreneur. He founded Cuisine Crafts, Inc. to commercialize his first invention, to make pickles in a rapid, environmentally safe way. Once it was licensed he developed and patented flavor aging, an environmentally friendly coffee flavoring and packaging method. He licensed it to Caffe Espress Corp., where he became a partner in charge of R&D and production until the company was sold. Subsequently he developed and commercialized the CaffeMallows™ line of gourmet caffeinated marshmallows — that were written up in the Wall Street Journal and Bloomberg Business Week — and finally CaffeinAll™.
June Marshall - Cofounder
Since starting her career in retail sales at the age of thirteen in her father’s Safari Shop, June hasn’t stopped creating, marketing, and selling. After earning a MA in English, she became the owner of B. Flower and Sun Honey Company, where she made and distributed her products in the New York Metro area. Having sold the business, she is now the driving force behind our marketing. Sweet!
Andy Debreceni - Cofounder
A production engineer and manager by vocation, with a degree in economics from Columbia University, Andy left a mind-numbing corporate job at Coach Bags to manage the production of Flavor Aged coffees at Caffe Espress. There, in addition to ingesting lots of caffeine, he also got infected by the entrepreneurial bug. So much so that he now is ready and stomping like a wild bull (Red Bull beware!) to do the same for CaffeinAll.
About This Campaign
Here’s where you come in.
We have perfected and tested our product, arranged for the use of a FDA GMP and Kosher approved production facility, and are ready to gear up production on a moment’s notice.
We're raising $25,000 here to enable us to produce CaffeinAll™ at a scale that will make it affordable to everyone.
In return for your early support, you'll be one the first ones to get CaffeinAll™ 100 — plus some pretty great perks — and to support a company trying to make it fun, easy, and inexpensive for people get their energy.
Not ready for this much energy and fun?
We understand (sort of). Still, we'd really, really appreciate it if you could:
1) Personally spread the word to friends and family that you think would benefit from our product.
2) Share the project with your friends on Facebook and Twitter.
If you’ve read this far, we’re truly grateful for your interest. Thank you for your support to make this possible!
Frequently Asked Questions
We reckon that you may have a few questions, so we’ve prepared answers to the most frequent ones here. Take a look, and if you still have anything you’d like to know about our product or campaign, feel free to email us at contact@gastroplex.com.
Does it work?
Absolutely. Our shaker enables you to control the caffeine you add to your food – giving you just the right amount of energy.
Is CaffeinAll patented?
The process to produce the non-bitter caffeine is patented.
How do I use CaffeinAll?
Sprinkle it on your food or drink. We recommend you start with one sprinkle shot in the morning and one or two shots early or late afternoon - but do not use more than three shots a day. It is also a good idea to avoid it (and any other product that contains caffeine) before sleep.
How often can I sprinkle?
Sprinkle one shot up to three times during twenty-four hours.
Does CaffeinAll have a smell or color?
Our product is an odorless white powder. It won’t stain your teeth or interfere with other flavors in your food.
How does CaffeinAll work with other caffeinated products?
CaffeinAll is friendly and plays just great with other products. Just make sure you don’t exceed 400 to 600 mg caffeine a dat from all sources.
Is CaffeinAll safe?
Our product has no known side effects. The amount of caffeine per serving contained in CaffeinAll is the same found in a cup of coffee and most energy drinks, so it’s great for those who think energy drinks are overkill. However, if you are allergic or sensitive to caffeine, or have a heart condition, you should not use our product.
Is it safe for pregnant women?
While current research is inconclusive on the effect of caffeine on pregnancy, most doctors recommend limiting caffeine intake to less than 200 milligrams a day during pregnancy. We always play it safe and do not market our product to anyone who is pregnant.
How about kids?
We don't recommend or market our product to children and teenagers under the age of 18.
Can I use CaffeinAll with coffee or energy drinks?
Using our product with multiple high-caffeine energy drinks isn’t recommended, but having soft drinks, coffee or tea in moderation with our product isn’t dangerous. However, for the sake of safety, we do not recommend using multiple sources of caffeine intake at one time. This will only result in moving you away your desired state of being awake and focused, towards becoming jittery and over stimulated.
Where is CaffeinAll manufactured?
CaffeinAll is manufactured and bottled right here in the USA – in a FDA GMP (Good Manufacturing Practices) facility that’s also Kosher certified.
When do you ship my reward?
We expect to fulfill our crowdfunding orders by xxxxxxxx 2014. Delays are not likely but possible. We promise to keep our backers informed of any issue that might impact our production and fulfillment schedule.
For Our International Supporters
If you're not from the United States, please just add $15 to any reward up to $200, and we'll get it shipped to you just the same. For any reward over $200, please add $30.
Also, you will be responsible to pay the customs fees, as we have no way of knowing what they are in your country.
Thank you!
Also, you will be responsible to pay the customs fees, as we have no way of knowing what they are in your country.
Thank you!
*** Our Awesome Stretch Goals *** - add upon reaching $15,000
The CaffeinAll team feels truly thankful to have hit our initial crowdfunding goal in XX hours! We want to reward our current and future backers with some pretty amazing stretch goals. We think that the rewards from hitting these new funding goals will really enhance the CaffeinAll experience by making our product more available, more fun, and safer.
Without further delay, here are our new stretch goals:
Without further delay, here are our new stretch goals:
REACHED: $50,000 - 10% LIFETIME DISCOUNT FOR ALL
If we can raise 200% of our original goal, we're going to give *all* of our backers a 10% LIFETIME DISCOUNT on CaffeinAll. That's right - for the rest of your life, you'll be able to order up to 3 bottles of CaffeinAll a month, at a goodly 10% discount. FOREVER.
Availability: Starting July 4, 2014
REACHED: $100,000 - 15% LIFETIME DISCOUNT FOR ALL
If we hit $50,000, we’ll give *all* of our backers a 15% LIFETIME DISCOUNT. Yes, for the rest of your life, you'll be able to order up to 6 bottles of CaffeinAll a month, at a generous 15% discount. FOREVER.
Availability: Starting July 4, 2014
REACHED: $175,000 - 20% LIFETIME DISCOUNT FOR ALL
This is the most incredible stretch goal yet - if we reach $100,000, we're going to give everyone who backs us a 20% LIFETIME DISCOUNT. Imagine that - for the rest of your life, you'll be able to order up to 9 bottles of CaffeinAll a month, at an amazing 20% discount. FOREVER.
PLUS
We’ll send you your own CaffeinAll Energized T-shirt for all those cook-outs when friends and family needs that extra energy.
So spread the word and tell your friends! The more friends you get to support the campaign, the more you all get! And trust me -- you'll *really* want our next stretch goal. If we hit this one, the next will be our last, and we're really going to pull out all the stops ;).
Availability: Starting July 4, 2014
REACHED: $250,000 - 25% LIFETIME DISCOUNT FOR ALL
This is our FINAL stretch goal guys, and we made sure to save the best for last.
If we can make this incredible rally happen, and raise 1000% of our original goal, we're going to give *all* of our backers a 25% LIFETIME DISCOUNT on CaffeinAll!!! That's right - for the rest of your life, you'll be able to order up to 12 bottles of CaffeinAll a month, at an insane 25% discount. FOREVER.
PLUS
We will release a complementary new mobile app that you can pair with CaffeinAll. It will make CaffeinAll safer, more effective, and more personalized.
The app will be available for iOS & Android and will include the following features:
- A tracker to keep track of how many times you used our product and when during the day.
- A warning indicator if you have sprinkled the product too many times in one day.
- When activated, the app will periodically ping you on your energy levels after sprinkling. This data will be used to make personalized recommendations for how much you should sprinkle and when.
- Exclusive discounts & rewards for using CaffeinAll.
So please share CaffeinAll with your friends, family, and the whole wide world! Let's make this happen guys!!!
Availability: Starting July 4, 2014
Rewards
$45 6 Month Energy Pack - Featured
UNBEATABLE DEAL: 3 bottles of CaffeinAll, enough to last you for over six - Yes, SIX months. (Retail: $54). Treat yourself but don’t forget to share with your friends and family too, so they are just as energized as you are. Or keep all that energy to yourself, at least till your significant other lays claim to a good portion of it - so beware!
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$15 Starter Pack
1 bottle of CaffeinAll, shipped FREE to your door anywhere in the US.
Add it to all your favorite foods. Become your own high energy chef and amaze your friends with your newly acquired skill. Enough energy to last you for over two (2) months.
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$90 12 Month Energy Pack
6 bottles of CaffeinAll. Save $36 over retail and get a WHOLE YEAR supply for yourself. Even better - share the energy with your friends at work or the family, to accomplish the impossible. You’ll be cooking in no time, literally, with all the energy you can add to your foods. PLUS, get the awesome CaffeinAll Energized T-shirt, signed by the inventor himself.
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$180 Forever Energy Pack
This is the most insane deal ever. Buy this pack, and not only will we give you 18 bottles now, but we'll give you a special VIP account with lifetime access to buy CaffeinAll forever at $12 a unit for individual use (limit 6 a month, FREE SHIPPING in the US when you buy 2+ in one order), even when we retail to everyone else for $18.
Lock in this deal for as long as you live before our accountant realizes we are insane. Get 12 bottles now, SHIPPED FREE to anywhere in the US while you can. And let’s not forget about your CaffeinAll Energized T-shirt, signed by the inventor himself, either.
Estimated delivery: Before or by September 15, 2014
$480 Monster Stockpile
Want to make sure you're able to survive Global Warming — or Cooling, as it was believed some fifty years ago? This is the pack for you. 48 bottles of CaffeinAll (an 8 year supply).
At $384 off retail, this is a no-brainer. This should keep you out of harm's way until scientists can really figure out what’s going on. Just in case neither one happens, you’ll never have to worry about buying presents again.
Includes your limited edition CaffeinAll Energized T-shirt, signed by the inventor himself, and FREE SHIPPING anywhere in the US.
Estimated delivery: Before or by September 15, 2014
$960 Reseller (Master of the Caffeine Universe) Pack
100 bottles of CaffeinAll at a price that may never be less again. The right package for those who want to sell our product to their existing customers or even make some quick cash flipping them on eBay. Just keep in mind that you’ll have to sell them at $17.99 a bottle, the same retail price we do.
Also comes with a set of CaffeinAll swag so you can promote it. FREE SHIPPING anywhere in the US. And yes, it includes your limited edition CaffeinAll Energized T-shirt, signed by the inventor himself. Limit 1 order per person.
Estimated delivery: Before or by September 15, 2014
UNBEATABLE DEAL: 3 bottles of CaffeinAll, enough to last you for over six - Yes, SIX months. (Retail: $54). Treat yourself but don’t forget to share with your friends and family too, so they are just as energized as you are. Or keep all that energy to yourself, at least till your significant other lays claim to a good portion of it - so beware!
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$15 Starter Pack
1 bottle of CaffeinAll, shipped FREE to your door anywhere in the US.
Add it to all your favorite foods. Become your own high energy chef and amaze your friends with your newly acquired skill. Enough energy to last you for over two (2) months.
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$90 12 Month Energy Pack
6 bottles of CaffeinAll. Save $36 over retail and get a WHOLE YEAR supply for yourself. Even better - share the energy with your friends at work or the family, to accomplish the impossible. You’ll be cooking in no time, literally, with all the energy you can add to your foods. PLUS, get the awesome CaffeinAll Energized T-shirt, signed by the inventor himself.
FREE SHIPPING in the US.
Estimated delivery: Before or by September 15, 2014
$180 Forever Energy Pack
This is the most insane deal ever. Buy this pack, and not only will we give you 18 bottles now, but we'll give you a special VIP account with lifetime access to buy CaffeinAll forever at $12 a unit for individual use (limit 6 a month, FREE SHIPPING in the US when you buy 2+ in one order), even when we retail to everyone else for $18.
Lock in this deal for as long as you live before our accountant realizes we are insane. Get 12 bottles now, SHIPPED FREE to anywhere in the US while you can. And let’s not forget about your CaffeinAll Energized T-shirt, signed by the inventor himself, either.
Estimated delivery: Before or by September 15, 2014
$480 Monster Stockpile
Want to make sure you're able to survive Global Warming — or Cooling, as it was believed some fifty years ago? This is the pack for you. 48 bottles of CaffeinAll (an 8 year supply).
At $384 off retail, this is a no-brainer. This should keep you out of harm's way until scientists can really figure out what’s going on. Just in case neither one happens, you’ll never have to worry about buying presents again.
Includes your limited edition CaffeinAll Energized T-shirt, signed by the inventor himself, and FREE SHIPPING anywhere in the US.
Estimated delivery: Before or by September 15, 2014
$960 Reseller (Master of the Caffeine Universe) Pack
100 bottles of CaffeinAll at a price that may never be less again. The right package for those who want to sell our product to their existing customers or even make some quick cash flipping them on eBay. Just keep in mind that you’ll have to sell them at $17.99 a bottle, the same retail price we do.
Also comes with a set of CaffeinAll swag so you can promote it. FREE SHIPPING anywhere in the US. And yes, it includes your limited edition CaffeinAll Energized T-shirt, signed by the inventor himself. Limit 1 order per person.
Estimated delivery: Before or by September 15, 2014